Hi, I’m Daniel!

I connect user insight, systems thinking and commercial reality into products that matter

About Me

I’m a product leader who thrives in complexity and takes work from vague problem to real-world impact. I’ve led products across startups, scale-ups and large institutions, often in environments where clarity didn’t exist yet and had to be created.

My product career took off by co-founding and leading a digital product agency, where I grew a profitable business through three years of real uncertainty. That chapter built the instincts I rely on most: commercial clarity, high-agency and the ability to make sound decisions when the information is incomplete and the stakes are real.

Since then, I've led core platform transformation at a global health group, built a self-service workforce management product from the ground up and navigated a privacy architecture crisis in a zero-risk institutional environment.

I'm not a feature shipper. I work outward from the problem, triangulate between user insight, business context and technical reality, and advocate for the right thing even when it's uncomfortable. I bring genuine systems thinking, AI fluency earned from building with it rather than talking about it and a consistent track record of outcomes over activity.

Some of the companies I've worked with:

Work Experience

Digital Product Manager
H&H Group
Sep 2024 - Present (Fixed-Term)
Senior Product Manager
Monash Talent
Nov 2023 - Jul 2024
Product Owner, Business Analyst
Weploy
Mar 2023 - Nov 2023
Co-founder & Product Lead
Mindly Studio
Dec 2019 - Mar 2023

Education + Courses

Machine Learning Specialisation
Deep Learning AI / Stanford Online
2023
Bachelor of Business (Marketing)
RMIT University
2017
Advanced Diploma Marketing
RMIT University
2016

What My Colleagues Say

Cong Nguyen
Head of Product, Weploy

"Your contribution to the product will have no limits. You have a lot of skills that combine together to make you unique. It has been a pleasure working with you on an unbelievable and unforgettable journey."

Andrew Prichett
CIO, Monash Talent

"I can confirm that Daniel is an absolute gun, I was lucky enough to work with him on the Monash Talent project and the quality of work was exceptional as well as the depth of thought and strategy. More than once I asked, "who did this?", due to the quality of the work, only to find out it was Daniel. Absolute gun."

Steve Wu
Senior Business Analyst, Monash Talent

"Such a privilege for me to have worked alongside you. Your unique multidisciplinary mindset and skill sets allowed you to adapt quickly and make great contributions to the team. Your presence will simply infuse great energy and the positive 'can-do' energy to any team."

Case Studies

Building an intelligent home

Personal Project

PRODUCT MANAGEMENT

Boosting conversion through on-site search transformation

Swisse Wellness

PRODUCT MANAGEMENT

Designing a Zero‑Risk Data Architecture Under Extreme Ambiguity

Monash Talent

PRODUCT MANAGEMENT

Transforming Monash Talent with Weploy's technology

Weploy / Monash Talent

BUSINESS ANALYSIS/PRODUCT DESIGN

Creating a self-service recruitment platform

Weploy

BUSINESS ANALYSIS/PRODUCT DESIGN

Developing an AI that can detect inaccurate timesheets

Weploy

R&D/Machine Learning

Building an online platform for sustainable furniture

Social Living

UX DESIGN/WEB DESIGN

Building a customer-centric online pharmacy platform

Unichem Greenhithe

UX DESIGN/ECOMMERCE

Reinventing the way people share dietary requirements

FreeFrom

UX Design/App Design

Ride-sharing for busy kids and parents

Carzac

UX DESIGN/MOBILE APP DESIGN

Helping women become financially independent

MoneyGirl

UX Design/Web Design & Development

Connecting Australia's international students

Meld Magazine

UX Design/Web Design

Incentivising young Aussies to create positive financial habits

Flux

UX DESIGN/MOBILE APP DESIGN